Thoughts On Art Shipping by Kubra Toykun
Art. What is the first thing comes to mind when we think of art? Artist. Artwork. Idea. Creativity. Which one would you say? In my opinion, there is something much more spectacular that is not the first to come to mind. It is labor. The labor of the artist.
What do you think is the relationship between artwork and labor? Where do you put the artwork in labor? When does a work turn into artwork? In fact, we, as human beings, develop instinctive bonds with every single thing we work for. This instinctive bond grows stronger and stronger as time passes between the work and the owner of the work. The more labor, the more emotional bonds. Occasionally, we establish this bond with our cute shirt, which we sew with the little sewing machine at home, and sometimes with the old vase in the house that we dye by our hand with colored paints left at home. Everything we work with turns into miniature artwork in our eyes. We care and dote on our artwork that we give birth to from our hearts, just like a mother's love, interest, and concern for her baby.
Well, have you ever thought, what if we have to pack our labor if we would like to deliver those artworks that we shed the light of our eyes on to our loved ones thousands of miles away? To whom will we entrust them? In whose arms can we safely leave that artwork that we have eyes only for? Who better to take care of them than we do? Who knows what will happen to the old vase that used to be at home and now swinging in the sea?
When it comes to packing our labors, shipping our artworks miles away, we look for shippers who see their job as art. From now on, the art will be the shipped product, and the artist will be the shipping company. Now our goal is not to find a company that has an art shipping option but to find a company that does the shipping as art. When we see those who turn the shipping into art, we focus on the joy that will occur in our loved ones' eyes when our artworks harmlessly reach them instead of the worrisome possibilities that may occur while our old vase is swinging in the sea. Our worries are replaced by exciting anticipation and sweet heartthrobs.
When is a shipping company a good shipping company? Regardless of the industry, companies can only succeed when they can address the concerns of their customers. It is already a known fact. On the other hand, when does a shipping company become an exceptional shipping company? Regardless of the industry, companies can go beyond their success only when they are able to establish a bond with their customers and their "artworks." Then only then they are able to offer more than what is expected of them. It is this feature that makes Ship Smart an exceptional shipping company. If you make the shipping just like it is an art and carry the freight just like it is an artwork, then we talk about the shipping art.